Product Launch Platform, The Grommet, Works with Inventor to Feature Astrojax, a Next Generation Yo-Yo

May 21, 2013, 11:13 am

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The Grommet, an online shopping site and product launch platform for innovative and undiscovered products, is working with inventor to feature Astrojax, a next generation Yo-yo.

Lexington, MA (PRWEB) May 21, 2013

The Grommet, an online shopping site and product launch platform for innovative and undiscovered products, is working with inventor to feature Astrojax, a next generation Yo-yo.

Larry Shaw was studying theoretical physics at Cornell University when he threaded three hex nuts onto a string of dental floss and started playing around with his model of orbiting objects. He noticed the swinging hex nuts made fun patterns, and after many iterations and a diligent patent pursuit, Larry’s creation evolved into Astrojax. The Grommet is proud to support Larry because he's a great example of an entrepreneur who never gave up even after he received rejections from other companies. The Grommet saw his potential and immediately signed him on so he could reach the right audience to make his product a success. Astrojax has also been played with in space!

A cross between juggling and yo-yoing, Astrojax consists of 3 weighted balls on a string that you swing, rebound and rotate rhythmically. There are tons of tricks you can try, or you can invent your own whizzing, spinning, and flipping combinations. The latest generation, Astrojax MX, has modular components so you can easily swap parts and colors. MX Pop is futuristic and aerodynamic, and MX Sport has a soft grip that’s ideal for body and rebound tricks.

Astrojax is addictively fun, plus it’s educational. In classrooms, teachers use Astrojax to demonstrate the basic principles of physics, orbital motion, and rotational energy. Like the pursuit of perpetual motion, once you get started with Astrojax, it’s tough to stop playing.

About The Grommet
The Grommet is a highly curated online marketplace and launch platform for products of great utility, style or inventions that haven’t hit the big-time yet. The Grommet seeks out these unique products, carefully tests them, and produces a video review of each one telling the story behind its creation. The Grommet is rooted in the philosophy of Citizen Commerce whereby regular people form the commerce experience by suggesting products that reflect their values and interests. Citizen Commerce turns the typical top down retailer approach sideways, encourages global product innovation from small producers, and satisfies the consumer’s need to know the stories behind and origins of favorite products. The company was also just named one of the hottest sites of 2013 by Internet Retailer. For more information, visit http://www.TheGrommet.com. Reported by PRWeb 20 hours ago.

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Nexgen Wireless Announces Network IQ, the Second Generation of Meridian Software for LTE

May 21, 2013, 11:13 am

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Nexgen Wireless, a leading provider of software, services and Big Data analytics, today unveiled NETWORK IQ, the second generation of Meridian software for LTE, uniquely positioned to provide actionable information on network performance to engineering, operations, deployment and support teams via a SaaS environment.

Las Vegas, Nevada (PRWEB) May 21, 2013

Nexgen Wireless announced today that it has unveiled NETWORK IQ, the second generation of Meridian software for LTE, uniquely positioned to provide actionable information on network performance to engineering, operations, deployment and support teams via a SaaS environment.

The release of this software product represents the second generation of the Meridian Suite of software products, which Nexgen Wireless first introduced almost 10 years ago. “The new capabilities in our product suite are quite exciting,” said Kevin Oleniczak, Director of Engineering at Nexgen Wireless. “Providing enhancements such as configuration management to our engineering software and making it available via a SaaS environment really opens up the value of our software to a larger range of customers. This will give many of the tier two and tier three carriers access to advanced engineering software that they have not had in the past."

Nexgen Wireless was founded in 2000 and has provided outstanding services to numerous wireless companies for more than a decade. During that period, Nexgen Wireless has amplified its value and relevance to its customers by combining its Meridian software suite and highly experienced engineering services to deliver quantifiable results.

To learn more about how we can help you with your next project visit our website at http://www.nexgenwireless.com or give us a call at (847)874-7050 and one of our team members will be happy to assist you! Reported by PRWeb 20 hours ago.

UC Riverside Named as a “Next Generation University”

May 21, 2013, 11:13 am

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Washington D.C.-based New America Foundation study highlights six research universities as examples of fulfilling the mission in an era of shrinking resources

RIVERSIDE, Calif. (PRWEB) May 21, 2013

The University of California, Riverside is among six institutions hailed in a national study by the New American Foundation as a “Next Generation University” for success in enhancing student outcomes and maintaining robust research profiles despite economic pressures.

Chosen for inclusion based on a statistical analysis of student outcomes, research productivity, and enrollment trends from the foundation, were: Arizona State University, Georgia State University, The University at Buffalo [SUNY], University of Texas at Arlington, University of Central Florida, and UC Riverside.

The study findings were revealed at the New America Foundation headquarters on Tuesday, May 21, during a daylong session that included panel discussions with higher education leaders.

“The current environment creates extreme pressures in higher education, and we want to hold up as examples universities that are embracing business efficiencies and creating clear and accelerated pathways for students,” said Jamie Merisotis, President and CEO, Lumina Foundation, one of the funders of the project.

According to Jeff Selingo, editor-at-large for the Chronicle of Higher Education, the project is meant to provide “a new playbook” for other public universities to consider, and provides information that can be used by policy-makers at the state and federal levels in discussion about the re-authorization of the Higher Education Act.

UC Riverside’s Interim Chancellor, Jane Close Conoley, was scheduled to speak on two panels during the event, one on the future of higher education; another about strategies for student success.

“Our faculty and staff own this,” Conoley said. “They are inspired by our first generation students.”

Specific campus programs that are working for students at UC Riverside include first-year learning communities, specific monitoring and academic support for students who are in danger of failing, and partnerships with the K-12 system and community colleges that create a pipeline for student success.

The report shows that UCR has nearly twice as many low income students as other American research universities. “Academic excellence and access are hallmarks of our strategic plan,” said Dallas Rabenstein, UCR’s provost. “Today’s report is very heartening because it demonstrates, along other recent rankings of scientific impact, that UC Riverside is a national leader with respect to both academic excellence and access.”

UC Riverside – one of 10 campuses of the University of California – has a critical mass of under-represented students. More than half of UCR’s undergraduates are the first in their families to pursue a bachelor’s degree, and a similarly high level are eligible for federal Pell grants.

“Their story is one of accomplishment on all parts: from the families that our students represent to the faculty members who welcome them,” Conoley said.

The campus also has the leanest administrative staffing levels in the University of California system.

Beginning in 1990, the university grew quickly and tripled diversity among its student body. In those years and beyond, the faculty and students struggled with the growth and new associations of students with differing backgrounds and academic preparation. But in 2005, the campus made a purposeful decision to invest in the success of its students, launching several initiatives to improve retention and completion. Today, UC Riverside has equal graduation rates across all racial and ethnic groups in the undergraduate body.

In meetings with faculty, administrators and students last January with the New America Foundation, a 40-year UCR faculty member, Douglas Mitchell, summarized the journey of the campus. “For a long time we looked at the other campuses of the UC system and said why don’t we get the students they get? Then we decided to take the students we get, and make them elite.” Reported by PRWeb 20 hours ago.

Building Xbox One: An inside look at Microsoft's play for the next generation of gaming

May 21, 2013, 11:26 am

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The engineers in Microsoft's windowless next-gen Xbox silicon lab are rattled. And understandably so. We're in their office, after all, and we have a mess of cameras in the one place you're not allowed to have cameras (or even cellphones). We're obviously outsiders on Microsoft's multi-building, security-heavy Mountain View campus, especially given our quartet of esteemed escorts: Todd Holmdahl, Ilan Spillinger, Nick Baker and Greg Williams. These four gentlemen are leading the charge on both Microsoft's next big thing and, perhaps more importantly, a major effort to internalize silicon architecture at the traditionally software-focused megacorp.

The skittish engineers aren't worried we'll film the mess of 24-inch LCD screens running video-compression tests, or the rows of desks with water hose stations used for temperature stress tests, or even the sea of circuit boards in various states of disrepair -- that's all standard for any Silicon Valley computer lab. It's really just a single chip that's causing concern: a custom-built Microsoft SoC that sits at the heart of the Xbox One. It's this SoC that has us in Mountain View, Calif. -- in Silicon Valley, literally down the road from Google -- a mere five days before Microsoft will unveil its next game console to the world. Over six hours last Friday, we learned not just about that SoC, but also how the company plans to utilize it in the new console. We spoke with its four lead hardware architects. We toured the labs where they are testing the silicon, and where the next-generation Kinect was born. What follows is more than a look behind the silicon that drives the next Xbox -- it's a deep dive into the changing approach Microsoft's taking to creating devices.

*Gallery: Where the Xbox was built: An inside look at Microsoft's play for the next generation of gaming*

Filed under: Gaming, HD, Microsoft

*Comments* Reported by engadget 20 hours ago.

New EA SPORTS IGNITE Engine to Power EA SPORTS Games on Next Generation Consoles

May 21, 2013, 11:59 am

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Filed under: Investing

*New EA SPORTS IGNITE Engine to Power EA SPORTS Games on Next Generation Consoles*

Madden NFL 25, FIFA 14, NBA LIVE 14 and EA SPORTS UFC to Launch Within Next 12 Months

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- Electronic Arts Inc. (NAS: EA) announced today that it has developed EA SPORTS™ IGNITE, a new game engine that will power EA SPORTS games on Xbox One, the all-in-one games and entertainment system from Microsoft, and PlayStation®4. Fueled by EA SPORTS IGNITE, EA SPORTS games will be alive with players who think, move, and behave like real athletes and dynamic living worlds, transforming the way people play and experience games on next gen consoles. Created with the EA SPORTS IGNITE engine, Madden NFL 25, FIFA 14, NBA LIVE 14, and EA SPORTS™UFC, will each launch within the next 12 months.




EA SPORTS IGNITE blends new technology withthe best rendering, run-time physics, animation, intelligence, locomotion, and online systems from across EA into one powerful, new engine. Athletes will possess human-like intelligence for advanced decision-making, players will have the agility required to change speeds and directions with true athletic motion, and living worlds will make the game experience as rich and dynamic as real-world stadiums and arenas. A video showcasing how EA SPORTS games will look and play on Xbox One can be viewed here.

"Through years of investment and innovation, we have built technology across EA SPORTS to create a game engine that will deliver stunning accuracy, realism and experiences that we previously could only dream about," said Andrew Wilson, Executive Vice President and Head of EA SPORTS. "With EA SPORTS IGNITE and the power of next generation consoles, our games will come alive—with more authenticity, more emotion, more connectivity, and more fun."

Athletes in EA SPORTS next gen games will be able to make intelligent decisions with human-like reaction times. EA SPORTS IGNITE computes four times more calculations per second than previous consoles, unlocking nearly infinite potential for how players think, and enabling them to make more difficult decisions faster. Players are alive with contextual awareness and instincts—thinking, anticipating, and reacting—just like real athletes, and players are conscious of their environment. In FIFA 14, for example, a player's sense of urgency increases as the match draws on and a goal is needed, rushing to take a free kick, corner, or goal-kick if time is running down.

EA SPORTS IGNITE will deliver the dynamic movements and biomechanics of the world's best athletes. With 10 times more animation depth and detail than previous consoles, and thousands of new sport-specific animations to drive new locomotion systems, players now plant, pivot and cut, quickly change speeds, and shift momentum with the agility and explosiveness of superstar athletes.

EA SPORTS games for the next generation will have stunning accuracy and visuals. By creating living worlds, the in-game environment is now as dynamic as real-world stadiums and arenas that change throughout a match. For the first time ever, 3D crowds and dynamic sidelines will impact the experience, and rich sports atmospheres will change organically based on the progress of a match. Player actions will change depending on the situation, and crowds will have an expectation of how a game is likely to play out, and react accordingly.

Madden NFL 25 , FIFA 14 , EA SPORTS UFC and NBA LIVE 14, will release worldwide within the next 12 months on Xbox One and the PlayStation 4, and will be available for pre-order soon. Madden NFL 25 will release in North America on August 27 and worldwide on August 30 on the Xbox 360® videogame and entertainment system and PlayStation®3 computer entertainment system. FIFA 14 will also be available on the Xbox 360, PlayStation3, PC and additional platforms. The release date has not yet been announced.

For more information about EA SPORTS IGNITE, watch the trailer at http://www.youtube.com/watch?v=JxE5MaKuCEc, visit www.easports.com/ignite or join the EA SPORTS community at http://www.facebook.com/easports. Follow us on Twitter @easports and use the hash tag #EASPORTSIGNITE. For information about EA SPORTS games visit www.easports.com.

FIFA 14 and EA SPORTSUFC arein development at EA Canada. Madden NFL 25 and NBA LIVE 14 aredeveloped in Orlando, Florida by EA Tiburon. The games have not yet been rated.

EA SPORTS is one of the leading sports entertainment brands in the world, with top-selling videogame franchises, award-winning interactive technology, fan programs and cross-platform digital experiences. EA SPORTS creates connected experiences that ignite the emotion of sports through industry-leading sports videogames, including Madden NFL football, FIFA, NHL® hockey, NBA LIVE basketball, NCAA® Football, Tiger Woods PGA TOUR® golf, SSX™, and Fight Night boxing. For more information about EA SPORTS, including news, video, blogs, forums and game apps, please visit *www.easports.com*.

*About Electronic Arts*

Electronic Arts (NAS: EA) is a global leader in digital interactive entertainment. The Company delivers games, content and online services for Internet-connected consoles, personal computers, mobile phones and tablets. EA has more than 285 million registered players and operates in 75 countries.

In fiscal year 2013, EA posted GAAP net revenue of $3.8 billion. Headquartered in Redwood City, California, EA is recognized for a portfolio of critically acclaimed, high-quality blockbuster brands such as The Sims™, Madden NFL, FIFA Soccer, Need for Speed™, Battlefield™ and Mass Effect™. More information about EA is available at www.ea.com/news.

The Sims, Need for Speed, Mass Effect and Battlefield are trademarks of Electronic Arts Inc. and its subsidiaries. John Madden, NFL, NBA, NCAA, NHL, Tiger Woods, and PGA TOUR and FIFA are the property of their respective owners and used with permission. "PlayStation" is a registered trademark of Sony Computer Entertainment Inc. All other trademarks are the property of their respective owners.

Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20130521006715/en/





Electronic Arts
Colin Macrae, 604-456-3685
Sr. Director, Communications
cmacrae@ea.com
or
David Tinson, 650-628-5189
VP, Communications
dtinson@ea.com

*KEYWORDS:*   United States  North America  California

*INDUSTRY KEYWORDS:*

The article New EA SPORTS IGNITE Engine to Power EA SPORTS Games on Next Generation Consoles Reported by DailyFinance 19 hours ago.

Microsoft reveals Xbox One, the 'new generation' console

May 21, 2013, 7:51 pm

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On Tuesday at the company's campus in Redmond, Wash., Microsoft unveiled the new Xbox One console, along with plenty of content plans, including a "Halo" live-action TV show from Steven Spielberg, and an exclusive deal with Activision for "Call of Duty: Ghosts."After a thumping welcome video — carrying the message that in the next generation, gamers will "stop watching and start feeling ... alive"...

 
 
 
  Reported by msnbc.com 11 hours ago.

ViaSat Announces Next Generation Broadband Satellite

May 21, 2013, 9:02 pm

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Carlsbad CA (SPX) May 22, 2013

ViaSat has executed a contract with Boeing to build ViaSat-2, which is based on ViaSat's next generation, Ka-band satellite technology and architecture. ViaSat-2 is expected to be, by far, the world's highest capacity satellite at the time of launch (scheduled for mid-2016) achieving an unparalleled mix of capacity and coverage. ViaSat-2 is anticipated to approximately double the bandwidth econo Reported by Space Daily 10 hours ago.

GDS International Announces an Unprecedented Delegation to Attend June's Next Generation Telecoms Summit in Los Angeles

May 22, 2013, 2:25 am

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LOS ANGELES, May 22, 2013 /PRNewswire/ -- GDS International today announced it will host its seventh Next Generation Telecoms US Summit on 3rd - 5th June 2013 at The Island Hotel; Newport Beach, C... Reported by FinanzNachrichten.de 5 hours ago.

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SunTec launches next generation product suite Xelerate

May 22, 2013, 6:31 am

≫ Next: Julie Moran Showcases the Latest Generation of Sizzix Arts and Crafts Big Shot Die Cutting Machine on Lifetime Television

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Technopark-based SunTec Business Solutions Wednesday launched its next generation product suite - Xelerate. Reported by IndiaVision 49 minutes ago.

Julie Moran Showcases the Latest Generation of Sizzix Arts and Crafts Big Shot Die Cutting Machine on Lifetime Television

May 22, 2013, 5:08 am

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Program highlights Sizzix Big Shot die cutting machine and an array of craft projects on The Balancing Act Television Show

LAKE FOREST, Calif. (PRWEB) May 22, 2013

The latest generation of the Sizzix® arts and crafts die cutting machine, the Big Shot™, was just recently showcased on Lifetime Television’s The Balancing Act® by its host, Julie Moran. The segment of the popular morning show’s episode that aired on Tuesday, May 21 highlighted the new machine. To view the segment, please visit http://www.Sizzix.com/BalancingAct.

“We’re excited to have Sizzix on The Balancing Act to show our viewers a great way to create personalized gifts that come from the heart,” said Doug Campbell, Executive VP of Programming for The Balancing Act on Lifetime TV.

Sizzix is widely recognized as the global market leader in die cutting machines and die cutting accessories. Its products empower crafters of all levels to create do-it-yourself custom professional-looking projects without the use of scissors in the comfort of their own homes.

“This is a significant milestone for our Company as this latest generation of the Big Shot is an all-in-one machine that eliminates the need for multiple machines to create a wide variety of projects,” said Susan Spiegel, Vice President, Marketing Communications for Sizzix. “We were happy that Julie Moran and The Balancing Act viewers were able to be part of this significant milestone in our Company’s history and in celebration we have put together an exclusive promotional offer.”

Since 2001, Sizzix award-winning products have empowered and inspired tens of millions of consumers to develop their own unique cards, scrapbooks, invitations, party favors, quilts, jewelry, home décor and any other custom creations that use paper, fabric and other types of material.

For more information about Sizzix and our special promotional offer, please visit http://www.Sizzix.com/BalancingAct.

About Sizzix
Launched in 2001, Sizzix is a division of Ellison Education Equipment, Inc., the market pioneer and leader of die cutting machines and accessories. Through its portfolio of die cutting machines and die cutting products, Sizzix leverages Ellison’s 36 years of proven manufacturing and technology heritage to empower creativity among its customer base with new and innovative products. Sizzix is a recognized global brand that can be found in over 100 countries and in major and specialty retailers. For more information on Sizzix and its line of craft-inspiring products, please visit http://www.Sizzix.com/home.

About The Balancing Act
The TV show airs on Lifetime Television at 7 a.m. (ET/PT) and is America's premier morning show that's about women, for women, and trusted by women. Celebrating life and all there is to accomplish, The Balancing Act inspires and empowers with entertaining and educational segments, placing women in the best position to achieve success in every area of their lives. For information or to view a show, visit http://www.TheBalancingAct.com.

# # # Reported by PRWeb 2 hours ago.

Microsoft predicts 28% growth for next-generation consoles

May 22, 2013, 7:03 am

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The company says the current generation doubled in size from the previous. Reported by Digital Spy 17 minutes ago.

ON Semiconductor Awarded Title III Government Funding for Development of Advanced Next-Generation St

May 22, 2013, 5:37 am

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Filed under: Investing

*ON Semiconductor Awarded Title III Government Funding for Development of Advanced Next-Generation Star Tracker Image Sensor*

Working in cooperation with SRI International and Ball Aerospace, the companies will develop a monolithic CMOS image sensor meeting the STELLAR specification

PHOENIX--(BUSINESS WIRE)-- ON Semiconductor (Nasdaq: ONNN), driving innovation in energy efficiency, has collaborated with SRI International and Ball Aerospace & Technologies Corp. to secure funding for the Defense Production Act Title III, Advanced Complementary Metal Oxide Semiconductor (CMOS) Focal Plane Arrays (FPA) for Visible Sensors for Star Trackers (VSST) Project. The goal of the project is to increase the availability of domestically produced visible imagers, manufactured using advanced CMOS technology, that are designed to enable flexible visible imaging systems for use on-board satellite systems for Department of Defense and other U.S. Government needs.




To meet the goals of the Staring Technology for Enhanced Linear Line-of-sight Angular Recognition (STELLAR) program, the companies will work together to define the specifications and develop an advanced 2D visible image sensor. Each member of the STELLAR team brings unique and complementary capabilities to the project team. ON Semiconductor brings its on-shore and highly modular 180-nanometer CMOS process technology along with its extensive experience designing high performance CMOS image sensors using both rolling and global shutter technology. Ball Aerospace brings deep understanding of star tracker systems and will drive the specification of the CMOS focal plane array as well as the end-system qualification aspects of the devices. SRI International brings extensive experience in designing focal plane arrays for space applications, along with a highly advanced backside illumination (BSI) processing capability based on its ultra-thin silicon on insulator (UTSOI) technology.

The ONC18 CMOS process manufactured at ON Semiconductor's on-shore 8-in wafer fabrication facility in Gresham, Oregon, is an ideal platform for developing low power and highly integrated digital and mixed-signal application-specific integrated circuit (ASIC) devices. The STELLAR program will further expand the ONC18 process to include pinned photodiode and transfer gate devices. Combined with ON Semiconductor's long term commitment to maintain and support process technologies, this capability enabling development of advanced CMOS image sensors will extend supply availability.

"The addition of an image sensor module to our ONC18 platform reinforces our commitment to the space-level DoD business and the overall image sensor market," stated Vince Hopkin, vice president, Mil/Aero, Digital, Foundry, IPD and Image Sensor products division at ON Semiconductor. "The ONC18 image sensor process capability will enable a second source capability for the markets we serve including machine-vision, high-speed and biometrics."

*SRI International*

SRI is a leader in the development of charge-coupled device (CCD) and CMOS image sensors for applications requiring high performance including star trackers. SRI's contributions to the STELLAR team will include radiation-tolerant imager design, high performance pixel design, low noise readout circuitry, high sensitivity silicon back thinning, and space qualified packaging and testing. "In collaboration with ON Semiconductor, SRI will develop an advanced on-shore image sensor processing capability that leverages SRI's UTSOI back-side illumination technology," stated John Tower, technical director, Imaging Group, Products and Services Division at SRI. "This capability delivers improved sensor performance in a commercially available CMOS process."

A pioneer in backside illumination, SRI has developed patented methods of processing silicon wafers to provide an unobstructed path for light to reach the pixels in its image sensors. SRI innovations in BSI date back to the 1970's, when the group was part of the RCA David Sarnoff Research Center. SRI's imagers are also widely used in precision scientific instrumentation, space missions, semiconductor inspection, military night vision systems, airborne reconnaissance, security and surveillance, and other areas where high speed, high sensitivity, and high resolution are critical to mission success.

*Ball Aerospace & Technologies Corp.*

The VSST program is designed to produce a visible image sensor that can be directly inserted in a star tracker assembly. Star trackers are an integral component of spacecraft guidance and control systems and are used to find a spacecraft's attitude (the direction it is pointed) in space. "Because commercial CMOS image sensors are not well suited to meet the requirements of a star tracker, the STELLAR development will provide a domestically produced image sensor at a reasonable cost point," said Kyle Miller, business area manager for Ball Aerospace star tracker products. Ball Aerospace plans to incorporate the STELLAR image sensor into a variety of star tracker and attitude sensor products. These products will be available to spacecraft providers in the DoD, commercial, and civil space markets.

*About ON Semiconductor*

ON Semiconductor (NAS: ONNN) is driving innovation in energy efficient electronics, empowering design engineers to reduce global energy use. The company offers a comprehensive portfolio of power and signal management, logic, discrete and custom solutions to help customers solve their unique design challenges in automotive, communications, computing, consumer, industrial, medical and military / aerospace applications. ON Semiconductor operates a responsive, reliable, world-class supply chain and quality program, and a network of manufacturing facilities, sales offices and design centers in key markets throughout North America, Europe, and the Asia Pacific regions. For more information, visit http://www.onsemi.com.

*About SRI International*

Innovations from SRI International have created new industries, billions of dollars of marketplace value, and lasting benefits to society—touching our lives every day. SRI, a nonprofit research and development institute based in Silicon Valley, brings its innovations to the marketplace through technology licensing, new products, and spin-off ventures. Government and business clients come to SRI for pioneering R&D and solutions in computing and communications, chemistry and materials, education, energy, health and pharmaceuticals, national defense, robotics, sensing, and more.

For more information, visit http://www.sri.com.

*About Ball Aerospace*

Ball Aerospace & Technologies Corp. supports critical missions for national agencies such as the Department of Defense, NASA, NOAA and other U.S. government and commercial entities. The company develops and manufactures spacecraft, advanced instruments and sensors, components, data exploitation systems and RF solutions for strategic, tactical and scientific applications. For more information visit www.ballaerospace.com.

ON Semiconductor and the ON Semiconductor logo are registered trademarks of Semiconductor Components Industries, LLC. All other brand and product names appearing in this document are registered trademarks or trademarks of their respective holders. Although the company references its Web site in this news release, such information on the Web site is not to be incorporated herein.

Case Number: 88ABW-2013-2200





ON Semiconductor
Beth Johnston, 208-234-6738
Marketing Communications
beth.johnston@onsemi.com
Parag Agarwal, 602-244-3437
Senior Director Investor Relations
Parag.Agarwal@onsemi.com
or
Ball Aerospace & Technologies Corp.
Roz Brown, 303-533-6059
Media Relations Manager
rbrown@ball.com
or
SRI International
Dina Basin, 650-859-3845
Public Relations
dina.basin@sri.com

*KEYWORDS:*   United States  North America  Arizona  California  Colorado  Oregon

*INDUSTRY KEYWORDS:*

The article ON Semiconductor Awarded Title III Government Funding for Development of Advanced Next-Generation Star Tracker Image Sensor Reported by DailyFinance 2 hours ago.

Optify and ADSI Honored as Gold Winners in the 8th Annual 2013 Hot Companies and Best Products Award for Lead Generation Campaign of the Year

May 22, 2013, 6:08 am

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ADSI increases leads by 275% with Optify's Digital Marketing Software Suite, honored with the information technology industry’s Coveted Hot Companies and Best Products Award.

SEATTLE, WA (PRWEB) May 22, 2013

Optify and ADSI announced today that Network Products Guide, the industry's leading technology research and advisory guide, has named Optify and ADSI a Gold winner of the 8th Annual 2013 Hot Companies and Best Products Awards for Lead Generation Campaign of the Year. These industry and peer recognitions from Network Products Guide are the world's premier information technology awards honoring achievements and recognitions in every facet of the IT industry.

Prior to deploying Optify’s Digital Marketing Software Suite, ADSI had no effective search optimization plan for generating leads for their sales team and had consistently low search visibility compared to competitors. A collection of Optify applications, including Lead Intelligence, Lead Scoring and Alerts, and the real-time marketing dashboard, helped ADSI stay focused while tracking their ranking and optimization progress. After one year of working with Optify, ADSI saw a 275% increase in leads from organic search. In the same time period, referrals from search increased by 119%. Overall, ADSI increased their leads by 2000% over a one-year period. The full case study can be viewed here.

“Good search engine optimization tools and e-marketing strategies are critical to ADSI’s continued growth,” said Joseph Kohl, Vice President of Marketing for ADSI. “As a result of Optify’s consulting services and flexible dashboard, we’re able to continually monitor, refine and increase the effectiveness of our marketing plans.”

An annual achievements and recognition awards program with active participation from a broad spectrum of industry voices, the coveted annual Hot Companies and Best Products recognition program encompasses the world’s best in organizational performance, products and services, hot technologies, executives and management teams, successful deployments, product management and engineering, customer satisfaction, and public relations in every area of information technology.

“Our goal is to empower digital marketers with a software suite to help them overcome the cross-channel marketing and lead generation issues many organizations face today, and this recognition only further validates that,” said Rob Eleveld, Optify CEO. “We’re honored to be recognized with such an esteemed industry and peer award.”

Winners from all over the world were honored in Las Vegas on Tuesday, May 7, 2013 during the 8th annual dinner and presentations.

About ADSI
Advanced Distribution Solutions, Inc. (ADSI) is an industry-leading provider of flexible logistics management solutions for manufacturers, distributors, corporate campuses, online retailers, third party logistics providers (3PLs) and others. ADSI’s solutions include Ship-IT™, a multi-carrier transportation management solution for domestic and export shipping, and desktop shipping software or SaaS shipping software solutions, optional configurable modules for order picking & packing, delivery tracking software and more.

Founded in 1997, ADSI’s customers include 1500+ installed sites located in the U.S., Canada and internationally. The company has established a reputation for responsive customer service, flexible support and a long-term commitment to helping clients address a wide range of shipping challenges. For more information, visit http://www.adsionline.com.

About Optify
Optify delivers a digital marketing software suite that is the industry standard for digital marketing agencies. Our complete cloud-based digital marketing platform empowers agencies to easily create and manage multiple lead generation programs, nurture the hottest prospects, prioritize the highest performing programs and streamline reporting of client results - all from one log in. Optify is headquartered near Pioneer Square in the heart of Seattle, Washington. To learn more about Optify, please visit the Optify website or the digital marketing blog.

About Network Products Guides Awards
As the industry’s leading technology research and advisory publication, Network Products Guide plays a vital role in keeping decision makers and end-users informed of the choices they can make in all areas of information technology. You will discover a wealth of information and tools in this guide including the best products and services, road maps, industry directions, technology advancements and independent product evaluations that facilitate in making the most pertinent technology decisions impacting business and personal goals. The guide follows conscientious research methodologies developed and enhanced by industry experts. To learn more, visit http://www.networkproductsguide.com. Reported by PRWeb 1 hour ago.

Imperas™ Delivers Next Generation Embedded Software Development Suite Based On ToolMorphing™ Technology

May 22, 2013, 6:39 am

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OXFORD, England--(BUSINESS WIRE)--Imperas announces its 2nd generation virtual platform development and multicore software development kit product offerings, including Imperas' unique ToolMorphing capabilities. Reported by Business Wire 41 minutes ago.

World War II’s Forgotten Generation: Author Ronnie Carroll Tells of Life under the UK's Wartime Child Evacuation Program

May 22, 2013, 7:01 am

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New book provides intimate memoir from a life forever altered

(PRWEB) May 22, 2013

As Nazi Germany’s air raids became part of daily life in England during World War II, families were faced with an impossibly daunting decision: keep their children at home in the cities, or send them away to the countryside, out of harm’s way but living with total strangers. Sadly, the second option was often deemed appropriate – and its consequences would not be fully known until decades later.

Inspired by the true-life events that changed his family forever, debut author Ronnie Carroll brings readers Luck of the Irish, an intensely dramatic and intimate portrait of a family ripped apart by World War II and the government policies designed to protect children living in London.

“Everyone knows that war has consequences, and many people think they know what those are”, says Carroll. “But most people will never be aware of the most poignant and painful consequences that affected the World War II generation.”

Motivated by the desire to preserve the memory of his siblings and all the other children evacuees during World War II, Luck of the Irish takes readers through the UK government’s misguided decisions that altered the course of their family life during the War and the lasting effects of those policies as their lives unfolded.

For more information, visit http://www.xlibris.com/bookstore.

Luck of the Irish
By Ronnie Carroll
ISBN: 978-1-4771-2353-9

About the author
Ronnie Carroll was born in Sligo in the west of Ireland. His family migrated to England in 1939, where they were plunged into World War II. Ronnie moved among three evacuee homes as a young boy until 1945. After the war, he was accepted as a chorister at Westminster Cathedral, an experience that changed the course of his life.

Having seen poverty close up in Ireland, he was determined to not let it happen to him. Though lacking an education, he climbed up the ranks in business via sales and marketing before starting his own company and running it for 15 years before being bought out. Carroll and his wife, Jennifer, raised two boys and two girls before Jennifer sadly died of cancer.

He now lives in Mornington, near Melbourne, Australia.

# # # Reported by PRWeb 19 minutes ago.

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Why Generation X Won't Retire Rich

May 22, 2013, 7:45 am

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Filed under: Investing

Retirement savings took a huge hit during the financial crisis and market meltdown five years ago, with savers of all ages feeling the brunt of plunging markets. But members of Generation X -- those born between 1966 and 1975 -- suffered the worst declines in their net worth from the crisis and saw the least recovery in the years that followed.

As a result, Gen-Xers are in bad shape when it comes to retirement readiness, as a recent study from the Pew Charitable Trusts concluded. With only enough financial resources to replace half of their pre-retirement income, the key question for Gen-Xers on the whole isn't how financially secure their retirement will be, but rather whether they'll be able to retire at all.

*The fallout from the Great Recession
*The most unfortunate thing about the plight of Generation X is that prior to the financial crisis, Gen-Xers were doing relatively well. As the study showed, by the time they reached their late 30s and early 40s in 2007, Gen-Xers had done a better job than the late-boomers born a decade earlier in building wealth, with a median net worth of more than $75,000 besting their older counterparts by more than 20%.




Unfortunately, the combination of the housing bust and the stock market plunge hurt Gen-Xers' net worth a lot more than more conservatively invested older generations. From 2007 to 2010, typical Gen-Xers lost 45% of their net worth, dropping their wealth levels below $42,000 in just three years. Although older generations took larger hits on a dollar-value basis, the larger amounts they had managed to save up meant that their typical losses were within the 20% to 30% range.

High debt levels have been a key element in holding Generation X back financially. From 2001 to 2007, Generation X nearly tripled their debt levels, leaving them especially vulnerable to the financial disruption that the recession created. Moreover, although baby boomers have dramatically slashed their outstanding debt more recently, Gen-Xers haven't had the financial resources to do so, with only a modest drop of about 5% in typical debt levels from 2007 to 2010.

*What will keep Generation X from retiring rich (or at all)
*The more pervasive problem that Gen-Xers face is the dearth of financial assets within their investment portfolios. A disproportionate amount of Gen-X wealth as of 2007 was in the form of home equity, with typical Gen-X financial assets totaling less than $20,000 even before the market meltdown. When the housing bust wiped out much of Gen-Xers' net worth, taking an average of more than 25% off their pre-bust home equity, the lack of other assets became even more evident, and typical portfolio levels fell below $15,000 by 2010.

Yet a closer look shows huge disparities within the generational cohort. When you compare the members of Gen X who are best-prepared to retire with their worst-prepared counterparts, the gap is greater than that of any other generation in the study.

Still, even when you look at overall numbers, Gen X isn't getting the job done when it comes to getting ready for retirement. With private pensions disappearing and Social Security under threat, that paints a dire picture for the retirement prospects of Gen-Xers down the road.

*How to travel the hard road ahead
*The one thing Gen-Xers have going for them is time. With longer to prepare for retirement than baby boomers, making smart moves now could help many Gen-X members escape the fate of a poor retirement. In particular, consider these moves:

· Investing better will be a key to Gen-X success in the roughly 20 years they have before reaching retirement age. Gen-Xers would do well to follow the examples of their younger Generation-Y peers, who have boosted their allocations to stocks despite expressing extreme discomfort about taking on financial risk. Taking on the heightened volatility of small-cap stocks through *iShares Russell 2000 ETF * or similar ETFs might produce better long-term returns than *Vanguard Total Stock * and other broad-market options, but many Gen-Xers are uncomfortable with either of those choices. Yet for the most nervous investors, even more conservative stock investments will likely beat out savings accounts and other near-zero-return alternatives. For instance, *PowerShares S&P Low Volatility * and *iShares MSCI USA Minimum Volatility * are designed to hold stocks that have provided a smoother ride in the past, and although that doesn't guarantee low risk in the future, the strategy could be a more comfortable one for nervous investors.
· Despite their financial challenges, paying off debt more quickly and saving more to invest will also be critical elements of a successful financial plan. In a tough job market, there's only so much that Gen-Xers facing unemployment or underemployment can do on that score, but even those who are more fortunate on the job front should look hard at boosting their savings.

Finally, cultivating a more independent mind-set when it comes to providing for retirement will leave Gen-Xers in the best position to handle whatever comes from the political front. Counting too much on current benefits from Social Security and Medicare could leave Gen-Xers reeling if those programs make much-anticipated cutbacks or go through extensive reforms.

Despite Generation X's dire retirement prospects, you aren't tied to your generation's fate. Regardless of what your peers do, if you take action now to shore up your finances, you can put yourself in far better position to be able to retire when you want.

Despite high anxiety among Gen-Xers, the best investing approach is to choose great companies and stick with them for the long term. The Motley Fool's free report "3 Stocks That Will Help You Retire Rich" names stocks that could help you build long-term wealth and retire well, along with some winning wealth-building strategies that every investor should be aware of. Click here now to keep reading.

Tune in every Monday and Wednesday for Dan's columns on retirement, investing, and personal finance. You can follow him on Twitter @DanCaplinger.

The article Why Generation X Won't Retire Rich Reported by DailyFinance 1 day ago.

Net Element to Acquire Aptito, a Next Generation Cloud-Based Point of Sale Payments Platform

May 22, 2013, 10:01 am

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Filed under: Investing

*Net Element to Acquire Aptito, a Next Generation Cloud-Based Point of Sale Payments Platform*

*Acquisition Expected to Add Innovative Technology and a Differentiating Product Offering to TOT*

MIAMI & MOSCOW--(BUSINESS WIRE)-- Net Element International (NAS: NETE) , a technology-driven group specializing in electronic commerce and mobile payment processing is pleased to announce today that they have entered into a binding term sheet to acquire Aptito, a next generation, cloud-based point of sale platform for restaurants and operate it through TOT Group ("TOT"), its mobile payments and transaction processing holding company. This proposed acquisition is expected to add innovative technology and a differentiating product offering to TOT.




TOT is a multinational mobile payments and transaction processing holding company which provides a unique range of flexible online and offline payment solutions. Clients include wireless carriers, content providers and merchants. TOT delivers comprehensive, end-to-end payment solutions to enable merchants to reliably accept cashless transactions at the point of sale (POS). From processing of electronic payments at the POS to processing mobile commerce transactions to managing merchant terminals and providing information management services, TOT offers innovative solutions which allow its merchants to streamline their payments resources.

Aptito is a next-generation, cloud-based payments platform, which brings online consumer experience into offline commerce environments via tablet, mobile and all other cloud-connected devices. Aptito's Restaurant mPOS solution provides restaurants with tools to increase sales, productivity, and customer loyalty. The solution is a tablet-based POS that combines traditional POS functionality with mobile ordering, payments, social media, intelligent offers, mobile applications, loyalty, and transactional data all in one solution with Aptito's cloud-based payments platform at the center of it all. Restaurant staff can place orders directly from their mobile phones which instantaneously print in the kitchen. Accepting payments at table-side enables faster service and less wait time for consumers. Aptito's "visual" point of sale concept is designed to speed up the learning curve and increase order input productivity. Additionally, Aptito offers a mobile commerce application that allows any restaurant to deploy mobile ordering tied to the mPOS. Aptito's Self Ordering Apple^® iPad^®-based kiosk allows operators to increase sales by providing an automated ordering system which gives customers the speed and convenience that has been lacking in many areas of food industry including Quick Service Restaurants ("QSR").

"Restaurants equipped with Aptito have experienced key benefits including increased revenue per table, higher customer service scores and now have a tool to drive acquisition and retention of new customers," said Oleg Firer, CEO of Net Element. Adding, "Patrons can instantly use the tablet or other mobile devices to communicate with their social networks to share where they are dining and include images of their favorite dishes. This acquisition will be a strategic addition to TOT Group and one that clearly differentiates us from the competition in an exciting and innovative way."

"As part of Net Element, Aptito will benefit from TOT Group's global reach and substantial customer base," said Gene Zell, CEO of Aptito. Adding, "The addition of Aptito's functionality to the TOT Group's suite of services will contribute to their market share gains in key regions."

On April 26, 2013, Net Element announced that TOT Group's subsidiary TOT Money took a leadership position in Russia just six month after their debut in the region with Russia's 2^nd largest telecom rating TOT Money as the #1 SMS content provider for two consecutive months: Click here for the press release.

The terms of the proposed acquisition are disclosed in Net Element International's Form 8-K filed with the SEC on May 22, 2013.

The proposed acquisition is subject to Net Element International's satisfactory completion of due diligence, the execution of an acquisition agreement and ancillary agreements and documents satisfactory to the parties, and other customary closing conditions.

*About Net Element International (Nasdaq: NETE)*

Net Element International (NAS: NETE) is a global technology-driven group specializing in electronic commerce, mobile payments and transactional services. The company owns and operates a global mobile payments and transaction processing provider, TOT Group, as well as several popular content monetization verticals. Together with its subsidiaries, Net Element International enables ecommerce and content-management companies to monetize their assets in ecommerce and mobile commerce environments. Its global development centers and high-level business relationships in the United States, Russia and Commonwealth of Independent States strategically position the company for continued growth. The company has U.S. headquarters in Miami and international headquarters in Moscow. More information is available at www.netelement.com.

*About Aptito*

Aptito, Inc. ("Aptito") is the new generation of smart, customer engaged, patent-pending payments platform, mobile Point of Sale ("mPOS"), mobile commerce application and self-ordering Apple^® iPad^®-based kiosk. Through its disruptive, cloud-based payments platform Aptito offers merchants an innovative, socially driven, all-in-one digital software solution that offers a complete package of features for the food-service industry. Aptito's Restaurant mPOS solution provides restaurants with tools to increase sales, productivity, and customer loyalty. Aptito's suite of fully linked tools enable inventory management, complete payroll, staff scheduling, patron reservations and digital menus. More capable and less costly than traditional restaurant POS systems, Aptito doesn't have the steep learning curve associated with typical POS products.

*Forward-Looking Statements*

This press release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. Any statements contained in this press release that are not statements of historical fact may be deemed forward-looking statements. Words such as "proposed,""will,""may,""would,""could,""should,""expect,""expected,""contemplated,""plan,""project,""intend,""anticipate,""believe,""estimate,""predict,""potential,""continue," and similar expressions are intended to identify such forward-looking statements. These forward-looking statements include, without limitation, Net Element International's plans, intentions and expectations with respect to the proposed acquisition of substantially all of the business assets of Aptito.com, Inc.; Net Element International's satisfactory completion of due diligence with respect to Aptito.com, Inc. and its business, financial condition, assets and operations; the execution of a contribution agreement and ancillary documents satisfactory to Net Element International; the satisfaction of customary closing conditions; the extent to which the proposed acquisition contributes to market share gains; the extent that Aptito provides benefits to restaurants equipped with the platform, such as increased revenue per table or higher customer service scores; and whether Net Element International or its business continues to grow. All forward-looking statements involve significant risks and uncertainties that could cause actual results to differ materially from those expressed or implied in the forward-looking statements, many of which are generally outside the control of Net Element International and are difficult to predict. Examples of such risks and uncertainties include, but are not limited to: (i) the failure for any reason of TOT Group to satisfactorily complete due diligence with respect to Aptito.com, Inc. and its business, financial condition, assets and operations; (ii) the failure of TOT Group to enter into a contribution agreement and ancillary documents with respect to the acquisition of substantially all of the business assets of Aptito.com, Inc.; (iii) if such contribution agreement is entered into, the failure of the proposed acquisition to close for any reason; (iv) risks relating to the consummation of the contemplated acquisition, including the risk that required consents to the acquisition might not be obtained in a timely manner or at all or that other closing conditions are not satisfied; (v) the impact of the proposed acquisition on the markets for Net Element International's and its subsidiaries' products and services and on the markets for the products and services of Aptito.com, Inc.; (vi) operating costs and business disruption following the proposed acquisition, including adverse effects on business relationships with third parties; (vii) the future performance of Net Element International following the closing of the proposed acquisition; and (viii) local, industry and general business and economic conditions. Additional factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements can be found in the most recent annual report on Form 10-K and the subsequently filed quarterly reports on Form 10-Q and current reports on Form 8-K filed by Net Element International with the Securities and Exchange Commission. Net Element International anticipates that subsequent events and developments may cause its plans, intentions and expectations to change. Net Element International assumes no obligation, and it specifically disclaims any intention or obligation, to update any forward-looking statements, whether as a result of new information, future events or otherwise, except as expressly required by law.

Photos/Multimedia Gallery Available: http://www.businesswire.com/multimedia/home/20130522006259/en/





*Net Element*
*Dan Bruck, 305-507-8808*
*dbruck@netelement.com*
*www.netelement.com*

*KEYWORDS:*   United States  Europe  North America  Florida  Russia

*INDUSTRY KEYWORDS:*

The article Net Element to Acquire Aptito, a Next Generation Cloud-Based Point of Sale Payments Platform Reported by DailyFinance 1 day ago.

In Chaotic and Complex Big Data World, Prosper Insights & Analytics™ Unveils Next Generation Business Intelligence Services Focused on Smart Data

May 22, 2013, 12:27 pm

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Prosper Insights & Analytics has unveiled the next generation of business intelligence services based on data integration analytics. The solutions are focused on core business processes and centered around Smart Data allowing users to make data-oriented decisions rather than relying on intuition.

Worthington, OH (PRWEB) May 22, 2013

Big data expertise is scarce, platforms are expensive, and there is great uncertainty about what types of business opportunities can be created using big data. As businesses are quickly moving to data-oriented decision-making rather than relying on intuition, the need for connecting the data that companies access to the decisions they make in an efficient, cost-effective way is imperative.

Prosper Insights & Analytics has unveiled the next generation of business intelligence services based on data integration analytics from over hundreds of thousands of data series to provide continuously updated solutions focused on core business processes and centered around Smart Data.

Prosper Smart Data is a collection of data sets sourced specifically to address core business needs which are examined using sophisticated analytical software. Prosper Insights & Analytics works with its clients to find the data that is central to making essential business decisions through the market sensing process, make sense of that data, apply advanced analytics, and utilize a comprehensive data integration platform to bring it all together.

Our comprehensive integration platform goes from data sourcing of hundreds of thousands of data series to delivering unique insights to help solve core business problems. Included in the platform is Prosper’s Smart Data Calc Tool which does complex mathematical equations, including clients’ own unique, proprietary algorithms, to provide analytics on the fly. Users can include their own custom analytics which are auto-updated when new data is loaded into the system.

For more information, join Kim Rayburn, SVP, Prosper Insights & Analytics, and Dr. Mike Perkins, Chief Scientist of Prosper Technologies, for a brief 8-minute webinar to learn more about what smart data is and how you can use it to make better business decisions. Click here to listen in now.

Key topics:


· Find out if big data is just a buzz word, and why you should focus on “smart” data
· The importance of moving from intuition-based decision making towards data-oriented decision making
· What types of business decisions benefit from using smart data
· How Prosper works with you to find the right data you need to get a holistic view of your business
· Tying it all together with the InsightCenter™ platform
· History of Prosper and examples of implementing smart data

Prosper Insights & Analytics™
Prosper Insights & Analytics provides advanced business intelligence using sophisticated analytical software to examine big datasets and provide answers to executives via its cloud-based InsightCenter™ platform powered by Prosper Technologies. By integrating a variety of data including economic, behavioral and attitudinal data, Prosper Insights & Analytics delivers insights for executive decision making. Further, it is continually identifying unique insights through analytics to enable marketers to make knowledge-based decisions rather than relying on intuition. Click here to learn more.

Contact:
Chrissy Wissinger, Director, Communications
chrissy(at)goProsper(dot)com

Stacie Severs, Client Services & Marketing Manager
stacie(at)goProsper(dot)com
614-846-0146 Reported by PRWeb 1 day ago.

Technology › Toshiba to start mass production of next generation NAND flash memory

May 22, 2013, 3:15 pm

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Toshiba Corp on Wednesday announced that the company has developed second generation 19 nanometer process technology that it will apply to mass production of 2-bit-per-cell 64 gigabit NAND memory chips later this month. Toshiba has used the new generation technology to develop the world's smallest 2-bit –per-cell 64 gigabit NAND… Reported by Japan Today 1 day ago.

Will Electronic Arts Stock Power Up in the Next Generation?

May 22, 2013, 7:21 pm

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Filed under: Investing

*Electronic Arts*' stock has surged this year, but you wouldn't know it by watching the video-game industry alone. Game sales have fallen as the current generation of gaming consoles has grown long in the tooth, a trend that drove down revenue and earnings in EA's most recent quarter. With two new consoles from *Sony* and *Microsoft* on the way this year, however, could the long-awaited next generation of gaming propel EA's stock to even higher heights?

*Riding Microsoft and Sony's buzz
*Sony's next-gen PlayStation 4 and Microsoft's recently announced Xbox One are making the game industry buzz with excitement.




Source: Xbox Wire.

The former's PlayStation 3 of the current generation was released all the way back in 2006; Microsoft's competing Xbox 360 came a year earlier, making it quite a long time since new gaming power arrived for the console industry. As technology in both consoles has been pushed to the limit, game developers such as EA are clamoring to climb on board with both companies' new devices when they release later in 2013.

The current generation of consoles has brought hundreds of millions of consumers into the game industry, and more buyers are good news for EA. Research manager Lewis Ward at International Data Corporation estimates around 250 million PlayStation 3s, Xbox 360s, and *Nintendo* Wii units sold between 2005 and 2012, generating a massive base for EA to tap into -- and capitalize it has.

Yet Ward is less optimistic about the next generation of consoles. He believes that consoles have peaked as mobile and other gaming trends grow and expects the Xbox One and PlayStation 4 sell less than their predecessors. Nintendo has already followed that trend, with its new Wii U console selling more than 2 billion units less than the company expected after its launch late last year. Still, with console gaming commanding more than 40% of the video game industry's worldwide market share despite mobile and online gaming's rise, and EA can't afford to miss on its best games heading into the next generation.

*What will drive EA's next-gen console revenue?*
Even if the Xbox One and PlayStation 4 can't match their predecessors' success, don't think EA's out of the game. As the current console generation has aged, the company has continued delivering huge hits in its sports games, such as the Madden NFL and FIFA series that release new titles yearly to millions of sales. EA announced those series to continue on Sony and Microsoft's new offerings, as well as bringing back basketball simulation NBA Live for the next generation.

FIFA 13 alone sold almost $350 million in digital revenue alone in the 2013 fiscal year and sold 30% more units than FIFA 12. Expect that game and EA's fellow sports simulations to remain solid cash cows for this company, particularly with EA developing its new Ignite gaming engine to upgrade the play and look of its sports titles for the next generation of games.

If EA wants to thrive in the next generation of consoles, however, it has to hit a home run with its next title in the massively popular Battlefield series of first-person military shooters. The company announced Battlefield 4 for both Sony and Microsoft's new consoles, hoping to double down on the success of Battlefield 3, which sold more than 8 million copies in just over a month when it launched in 2011. Battlefield 3's continued to drive EA's revenue higher, with its Premium service alone raking in $120 million in revenue last quarter.

Still, EA will have to compete better with rival *Activision Blizzard* and its video-game goliath Call of Duty in the next generation. Activision's Call of Duty: Modern Warfare 3, which launched head-to-head against Battlefield 3 in 2011, sold 6.5 million units in its first 24 hours, and the company has another title ready to go for the new generation with Call of Duty: Ghosts recently unveiled. It's doubtful EA will be able to beat Activision's dominance in the military shooter genre any time soon, but the company needs to push Battlefield's success even harder with the PlayStation 4 and Xbox One.

*Will Disney's gift deliver?*
EA plans to unveil a number of other new next-generation games at the 2013 Electronic Entertainment Expo this June, but if there's one license that can seal a win for this company's next-generation future, it's Star Wars.

What does George Lucas' -- and now* Disney*'s -- sci-fi saga have to do with EA? After Disney earlier this year shuttered game developer LucasArts -- part of its $4 billion purchase of the Star Wars property from Lucas -- the entertainment giant inked a deal with EA to develop and publish Star Wars games for the next few years. While no official titles have been released, a brand with a fan base as strong as this one is a sales bonanza in the making for EA.

This is an opportunity it can't afford to let go. EA's last Star Wars game, massively multiplayer online offering The Old Republic, arrived last year with a lot of hype and failed to deliver on its promise, going free-to-play earlier this year. The company reportedly has three top developer studios already at work on future Star Wars games. While investors shouldn't expect to see these games arrive before next year, a major Star Wars game hit could generate massive sales and cement EA as the top game publisher of the new console generation.

EA's push into mobile gaming, as well as its microtransactions digital download strategy, should help firm up the company's financials in the future, but console gaming still dominates this industry. The new generation of consoles from Microsoft and Sony will make or break this stock in the next few years. If EA can take its established franchises and potential winners of tomorrow to new heights, this stock's recent rise may be just the beginning of something big.

While Activision and Microsoft have been taking the headlines when it comes to console gaming, investors following the gaming sector would do well to also keep tabs on Electronic Arts. We can help. The Motley Fool's special report breaks down the risks and opportunities facing the company to help you decide if EA is right for your portfolio. Click here to get your copy now.

The article Will Electronic Arts Stock Power Up in the Next Generation? Reported by DailyFinance 23 hours ago.